Krista serves as a Strategic Advisor to Evo3 Marketing, shaping brand strategy and activation. With 20+ years of global experience, she brings strategic clarity, sharp messaging, and fearless thinking to help drive alignment and growth.
Whether you’re marketing an enterprise platform like cloud infrastructure, a SaaS product, or an app like a collaboration tool, buyers—CIOs, operations leads, or end-users—want clarity on one question: “How does this solve my problem?” This four-step framework shifts your messaging from product-led to solution-led, cutting through noise in complex B2B markets like AI platforms, ERP tools, or crowded app stores.
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