Marketing Insights | Evo3 Marketing

My Experience at the 2025 PSI Show: A Fresh Perspective on the Promo Products Industry after Two Years of World Travel

I’ve spent the last two years solo traveling through 20+ countries after completing my undergraduate degree at the University of Washington in Seattle. From walking the Camino de Santiago in Spain, studying yoga in India, and exploring the Amazon rainforest to name a few highlights- I’ve learned to navigate unexpected situations and immersed myself in different cultures.

Brynn Baker

January 17, 2025

B-Corp Certification and Sustainable Packaging

As we meet the benchmarks and criteria towards B-Corp Certification, sustainability at the the core is an integral and non-negotiable piece of Evo3's business model.

Kendall Lawrence, MBA

August 9, 2023

How Smart is Your Swag?

This week at the Northwest Event Show, SimplyX and Evo3 are showcasing their back-end capability to re-energize a marketing campaign by utilizing QR codes on physical items that people use on a daily basis.

Amy Wolf, MBA

March 15, 2023

Technical SEO: Its Pivotal Role in a Robust SEO Strategy

Explore the pivotal role of technical SEO in a robust SEO strategy. Learn how it enhances visibility, user experience, and security for better SERP rankings.

Shawna Black

July 31, 2023

Chat GPT Agrees: SEO is the Most Cost-Efficient Digital Marketing Channel

We’ve been talking a lot about how we can say, as Radiohead did, “OK Computer,” and learn how to work with AI bots as content producers instead of white-knuckling on our keyboards until the machines come for our jobs.

June 21, 2023

Sustainable Swag and Circular Economies

How do we take the idea of sustainable swag from just hitting buzzwords to reality? If done mindfully, businesses can continue to use branded merchandise for marketing and corporate gifting while making a social and environmental impact.

Kendall Lawrence, MBA

February 21, 2023

The Power of Color in Brand Positioning

While brand color alignment is an efficient method for visibility, developing an original brand palette can be as effective although with a longer runway to launch.